Facebook Agency Ad Accounts: The Complete Guide to Renting, Spend Limits, and Avoiding Bans
Facebook agency ad accounts explained: how renting works, why buying aged accounts violates Meta’s ToS, spend limits, pricing, and how to advertise in restricted niches without getting banned.
We’ve Put Six Figures Into Ads. Here’s What the ROAS Number Actually Tells You.
We’ve put $123k into ads and pulled back $600k+. Here’s how to actually read a ROAS number: blended vs campaign, platform over-counting, pixel warm-up, and scaling.
Who Owns Your Pixel? The CAPI Ownership Trap
If a third-party portfolio owns your Meta pixel or page, you can’t set up Conversions API or own your data. Learn to audit asset ownership before it’s too late.
Build Meta Lookalike Audiences From Your Customer List
How to turn your customer list into a Meta Custom Audience and 1% Lookalike that beats cold interest targeting. A real WooCommerce walkthrough from GHD.
The B2B Email Funnel: From ToFu to BoFu
Map B2B email content to every funnel stage, ToFu to BoFu. Learn nurture cadence, cold-sequence structure, and a clean MQL-to-SQL handoff that closes deals.
Klaviyo Flows That Recover Dormant Customers
Build Klaviyo win-back flows that revive dormant customers: flow structure, timing, offer strategy, and a sunset policy that protects your sender reputation.
Meta Ads ROAS Teardown: Kill Losers, Scale Winners
A real Meta Ads ROAS teardown: how we killed a 0.68x loser, spotted a 28.9x winner, and scaled a 5.10x workhorse. Learn to reallocate budget with confidence.
How We Drove $279,726 From Email in 43 Days
How engagement-based segmentation performs on a 250,000+ list: a 43-day cycle drove a 42.96% open rate and $279,726 in code-attributed sales. See the method.
What a Full-Suite Marketing Ecosystem Looks Like
A full-suite digital marketing ecosystem connects tracking, site, SEO, paid, and email into one compounding system. See how the channels work together.
How to Build a 12-Month Marketing Roadmap
Build a 12-month marketing roadmap that compounds, a phased plan (Foundation, Build, Peak, Dominance) with a real seasonal-business example inside.